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Account Based
Marketing Manager


Team

Business Development

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Office

On-site / Hybrid

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Location

Berlin, Germany

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Contract

Full-time

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keylight Careers

About keylight

Company
keylight is a global subscription technology vendor founded in 2015, with offices in Berlin, Zurich, Belgrade, New York, and Singapore. The platform is the only user-centric, end-to-end solution on the market, streamlining recurring operations across commerce, sales, subscription management, billing automation, revenue and accounting automation, and advanced data analytics.

Culture
Our teams at keylight are committed to a calm work environment, where constructive communication is prioritized and challenges are faced with positivity and resilience. We value work-life integration, accountability, and continuous learning. Join us to be part of a team driven by a clear vision and purposeful innovations in technology.

Account Based Marketing Manager

Responsibilities

  • Work closely with the sales and marketing team to set up lead-generating marketing campaigns and tracking metrics and KPIs.
  • Coordinate the production process of content assets for account-based campaigns.
  • Monitor and optimize campaign performance.
  • Actively research on new channels to reach prospects.
  • Report regularly to senior executives.
Account Based Marketing Manager

Qualifications

  • 1+ years of experience in B2B marketing roles, with a focus on account-based marketing or strategic account management.
  • Proven track record of developing and executing successful ABM strategies that drive engagement and revenue growth.
  • Strong understanding of marketing automation platforms.
  • The ability to manage multiple projects and priorities.
  • Excellent communication and interpersonal skills.
  • Analytical mindset with the ability to interpret data and metrics to measure campaign effectiveness and make data-driven decisions.
  • The ability to develop innovative marketing campaigns and content that resonate with target audiences.
Profile

Who you are

  • A strategic and creative thinker with a passion for developing personalized marketing strategies.
  • Highly organized and detail-oriented.
  • A constructive communicator, with the ability to work effectively with cross-functional teams.
  • Results-driven mindset with a focus on achieving measurable outcomes.
  • A continuous learner who is adaptable to thrive in a dynamic environment.
Account Based Marketing Manager

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